Without a doubt, blogs are powerful and dead-simple web-publishing machines. Such unique advantage makes them winners for private writers, entrepreneurs and marketers to use as a money-making platform. Blog can help you publish anything you want including:
- comments, personal observations,
- ebook chapters;
- specialized courses;
- website pages,
- RSS feeds,
and so forth.
Tune them up and you can consider yourself a proud owner of a successful web property, bringing you profits days in and days out. And here is how you do it.
First question is what Blog system to use?
Quite frankly there is great number of possible options free and paid. The winner choice for many is free well-know blog by name of WordPress. Very easy to install, manage, publish and upgrade with thousands of mods available in order to ease your blogging life.
Question number two. What niche to target?
If your main source of income would be contextual advertising like Google AdSense and promotion of affiliate products then you obviously want to choose a market with:
- high-demand niche by analyzing a list of related keywords. There are tens of softwares available to create such list for you. You can choose any like this one – Good Keywords. Don’t forget to use the Overture keyword-suggestion tool and Google
Sandbox. You want to see how many times people are searching for particular keyword related to your niche and, what is important, how much advertisers are bidding for your niche keywords. In other words how much money will you be able to earn via AdSense or other PPC programs, when your site is ready. Your task is to find keywords with high advertisers bid amounts and low search engine competition, so you can optimize your blog pages for them, rank high and rip the profits.
- find possible affiliate programs with powerful products and link partners. See what their Google PR and Alexa traffic ratings are. Estimate how great their products and how tough your competition is.
- how powerful and optimized are your niche website competitors? Will you be able to conquer your place under the search engine sun and what kind of work is required?
- collect unique content for your website by writing it yourself, outsourcing the job, “borrowing” from public domain, licensing or republishing.
When you discovered a good niche with relatively high demand and relatively low direct competition you are ready to setup a blog and start posting your way to riches.
Its very easy now to start from outsourcing free content by republishing related RSS feeds. Also consider republishing targeted articles, reviews, reports – anything you can get.
Concurrently strongly consider writing or ordering your own unique content optimized for high-potential keywords you found during your research. Unique content is a must for getting high SE rankings and separating your web resource from hundreds or thousands of others.
Search engines will give you top rankings on two conditions. These two things are often underestimated by novices what literally dooms them to failure. They are:
- content uniqueness and
- quality backlinks.
You will solve both problems by publishing unique content and then promoting it in the form or free articles, reports or courses with your link to your site, thus generating a number of one-way incoming links.
As soon as search engines picked up your site and provided you with more or less steady traffic, add Adsense ads, create PPC resource pages and start testing n tracking process. Tune your ads until you discover best colors, format and position that repeatedly reports highest clicktrhough rate (CTR) per visitor.
Now it is time for joining chosen affiliate programs and adding ads and links for products you promote. Blend and test these affiliate ads for maximum return as thoroughly as you did with PPC ads. Affiliate income may become the main source of revenue for your niche site.
That’s it, maintain your site, keep posting new content and enjoy steady income growth.
Next level is securing a financial prosperity for yourself by developing a network of such profits-pulling web-property. So what are you waiting for?
Pavel Lenshin is an Internet entrepreneur. Discover how marketing experts build their Adsense fortunes online from $47 “Adsense Empire” guide at http://anesbo.com/ebooks/adsense-empire/ for Free.